We're loving these #CatAndJack looks from our fashion slide show event in NYC. Perfect for your kiddo? Shop these outfits through the link in our profile. 📷: Neil Rasmus/BFA.com

A photo posted by Target (@target) on Jul 24, 2016 at 3:47pm PDT

Some of Hollywood’s young and most stylish parents, like Jenna Dewan-Tatum and Blake Lively, were in Brooklyn, NY this week for the official launch of Target’s new Cat & Jack collection for kids and babies.

@target you know how to throw a party! Thank you for partnering with me to bring my family & my ladies and babies from @covenant_house to your #CatandJack launch!!! We had the best time! The tattoo I may regret though…

A photo posted by Blake Lively (@blakelively) on Jul 21, 2016 at 6:37pm PDT

So what is so special about this collection to bring such star power to the fashion playground? For starters, Cat & Jack was made for kids by kids. From legging prints to t-shirt slogans, kids had a say on every part of the production and even got a chance to model their hard work in back-to-school campaigns around the country. You’ll find inspirational slogans, bright neon colors, whimsical shapes & patterns, and graphics that spark imagination and excitement for things kids are interested in (like sports, dinosaurs and the planets). The collection also includes special eco-features that were important to the kids and their families:

• About 20 pieces within the Baby Cat & Jack layette collection are made from Global Organic Textile Standard (GOTS)-certified organic cotton and safe dyes
• The uniform pants and leggings are all made with trademarked Tough Cotton that actually gets stronger as it’s washed!
• All Cat & Jack pocket bags, girls’ denim and swimwear is constructed from a recycled polyester called Repreve Source  

Below is just a taste of what you’ll find in the Cat & Jack Collection. Click the images below to shop by outfit. Browse the entire collection at Target.com.