Now I know how Olaf felt when he launched into “In Summer” during Frozen, because I kind of wanted to sing and break out a summer cocktail when I heard about the Target/Lilly Pulitzer Collaboration. The two brands are well-suited for each other, with both giving off a cheery, bright and happy vibe whether it’s through promotional ads (Target) or a signature design (Lilly). And thank goodness we have Target to bring the Lilly Pulitzer eye-candy to more appreciative consumers. LP is one of those luxury brands that is so close within purchasing reach, but still just a little too outside of my normal budget. It’ll be nice to finally add a little Lilly to my world 🙂
The collection includes 15 unique prints designed exclusively for this limited-edition collaboration by the LP design team. Available exclusively at all Target stores in the U.S. and Canada and on Target.com beginning April 19, the 250-piece collection includes apparel, accessories and shoes for women and girls, as well as home accents, outdoor entertaining accessories, beach gear, travel essentials and more. Finally a collaboration that mom and her little fashionistas can enjoy together!
Learn more about this All-American collaboration in Target’s Bullseye View, and take a look at some previews below from their exclusive surprise event Four Seasons Restaurant Pool Room in Palm Beach, Fla.